5 Best Financial Advisors in Liverpool: Your Ultimate Wealth Guide
Figuring out your long-term wealth strategy can feel completely overwhelming when you’re trying to balance investments and pension portfolios.
To that end, hiring the best financial advisors in Liverpool is one of the most reassuring steps you can take to protect your fiscal future.
A great expert helps simplify the entire process, removing the heavy industry jargon so you can make confident decisions about your money.
Whether you want to consolidate various old workplace pensions or structure a smooth retirement strategy, finding an authorised professional right here on Merseyside makes a massive difference.
Here’s my look at the top local firms helping clients achieve true peace of mind.
How much does a financial advisor cost in Liverpool?
Securing professional financial guidance in the city typically involves a combination of initial consultation fees, ad-hoc hourly project rates, or an ongoing fee based on your total assets under management (AUM).
| Service Type | Average Cost Range |
| Initial Consultation | Free up to £500 |
| Ad-hoc Hourly Rate | £150 to £300 |
| Ongoing Annual Management Fee | 0.5% to 1.5% of total assets |
1. J.A. Financial Planning Ltd
Website: http://www.jafp.co.uk/
Address: 31 Carnoustie Close, Fulwood, Preston, PR2 7ER
Contact: 0151 224 8700, 07444 461 209
Hours: Monday to Friday: 9:00 AM to 5:00 PM
Setting up a clear strategy for your family assets requires an expert who understands how to protect generational wealth over long periods.
J.A. Financial Planning Ltd specialises in delivering holistic, intergenerational wealth planning designed to secure long-term stability for local families.
They offer specialised guidance for company directors managing complex professional finances, helping corporate leaders align business exit strategies with personal lifestyle goals.
This Walker House firm functions as an appointed representative of an established network, giving them direct access to highly robust investment management systems.
They also handle charitable funds, assisting local organisations in managing assets for specific community causes.
But their entire operation focuses heavily on high-level corporate clients. If you want a basic, low-entry retail investment option, this setup might not align with your specific personal requirements.
Reviews:
Recommended
Jak has literally held my hand through the whole complicated process of taking early retirement.
Could not have taken this big decision without his insightful and informative knowledge and experience. His financial forecast and financial planning have given me the confidence and reassurance I needed. I would not hesitate in highly recommending Jak and his team to anyone needing help with retirement, financial and investment planning for the future.
Janette Williams | Google Review
Excellent service
As always Jak Ali has been excellent.He explains everything simply and clearly and outlines future plans to cover any issues that may occur.Jak is very professional but also makes you feel like you are the only person he is dealing with.He answers any doubts about the future honestly and gives you confidence in your financial situation.
Since I have semi retired ,Jak could not have been more helpful and I will strongly recommend him to anyone in need of financial advice.An excellent service which has made given me great security in my financial position.
Stuart Mansfield | Google Review
2. Rhodes Brook Financial Ltd
Website: https://rhodesbrook.co.uk/
Address: Allerton Rd, Woolton
Contact: 0151 428 5174, 0782 733 0313
Hours: Monday to Friday: 9:00 AM to 5:00 PM
Finding an advisor who treats your financial journey with a deeply personal touch can completely transform your long-term security.
Rhodes Brook Financial Ltd stands out because they emphasise a thorough, personal approach to protecting and growing assets across multiple generations.
I spoke directly with a local business operator who used them for employee pension schemes, and they absolutely loved the straightforward, friendly communication.
The team structures clear strategies for personal investment that aim to build long-term capital growth, backed safely by a major wealth management firm for rigorous fund monitoring.
They also facilitate quick connections to external specialists for essential legal tasks like will writing.
Just keep in mind that their reliance on external network providers for certain estate planning tasks means some complex legal matters are not handled directly in-house.
Reviews:
Honest, very informative and trustworthy
Simon has been our financial advisor for over 18 months. He has been honest, very informative and trustworthy. He has answered all our questions and our texts.
He maintains regular updates with us, explains the whole process and keeps me calm.
tracy Thomas | Google Review
Highly recommend
so glad luke was recommended to me he explained things to me in simple language that I understood he put me at ease and made me feel comfortable would highly recommend luke to anyone needing a financial advisor
marie traynor | Google Review
3. Verso Wealth Management
Website: http://www.versowm.com/
Address: 4 St. Pauls Square
Contact: 0151 375 9848
Hours: Monday to Sunday: 9:00 AM to 5:00 PM
Navigating major life milestones requires flexible wealth management that can adapt as your daily circumstances shift.
Verso Wealth Management excels in this area by creating highly customised plans, tailoring investment structures to the specific, evolving needs of each individual client.
The experienced team possesses massive collective experience in managing diversified portfolios, offering excellent discretionary and collective portfolio services.
Plus, they provide compassionate, professional support during stressful life transitions like navigating divorce or managing a family bereavement.
It’s worth noting that their high performance and service standards have received external recognition within the advisory industry over the years.
However, this bespoke approach means their framework requires a more hands-on commitment from clients. If you prefer using automated, passive investment platforms, this highly personalised model might feel a bit too collaborative.
4. AJ Barnes Financial Planning Ltd
Website: https://ajbarnesfinancial.co.uk/
Address: 4th Floor, 3 Hardman Square, Spinningfields
Contact:
0151 224 8700
01925 695099
07792 598040
Hours: Monday to Friday: 9:00 AM to 5:00 PM
Managing your money becomes much simpler when you have access to transparent advice without the confusing industry jargon.
AJ Barnes Financial Planning Ltd provides straightforward, clear guidance on all aspects of corporate and personal finance to maintain long-term stability.
The practice lead brings nearly two decades of sector experience, specialising in constructing flexible retirement plans that adjust as your personal circumstances change over time.
They offer practical explanations on complex topics like mortgage arrangements, which is perfect if you’re collaborating with local real estate agents to buy property.
And I love that they also prioritise total transparency regarding their upfront fee structure.
But because they focus on specific core financial areas, they integrate external specialists for complex tax and legal planning, which adds an extra layer of coordination.
Reviews:
Good experience
The meeting with Alex was just what we were looking for. We felt he took the time to understand what our goals are, to explain clearly the costs and to gain a full understanding of our financial position. Alex is very personable and knowledgeable. We are confident that he will help us realise our financial goals.
Kevin Unsworth | Google Review
Highly recommend
I would highly recommend Alexander Barnes to anyone who is wanting to discuss their financial matters. He gave us honest, free advice and spoke in a language that we could easily understand. There was no pressure to buy products, quite the opposite, we left the meeting with practical ways forward and reassurance.
Thank you.
Joanne Leck |Google Review
5. First Equitable
Website: http://www.first-equitable.co.uk/
Address: 3rd Floor, 14 Castle St
Contact: +44 (0) 151 236 9973
Hours: Monday to Friday: 9:00 AM to 5:00 PM
First Equitable focuses on delivering independent advice that prioritises a completely impartial view of the whole market for their clients.
I personally sat down with one of their advisors at their Castle Street office, and their comprehensive review of my current financial setup immediately uncovered several hidden inefficiencies.
They focus on building sustainable wealth management paths while cultivating long-term relationships, which works beautifully for business owners who also use local payroll services in Liverpool.
Plus, I love that their central office is easily accessible for face-to-face portfolio reviews.
However, their highly personalised boutique service model can’t accommodate the high volume of clients seen at larger national firms, occasionally impacting their availability.
Reviews:
Extremely professional
The service provided by First Equitable is outstanding. My advisor Sam Hulson is extremely professional and I trust his advice and judgment always. Coupled with the fact that he is also a nice guy who is genuinely interested in me and my family and always on hand when needed speaks volumes.
Gary Waugh | Google Review
Recommended
A very professional service from first equitable and Sam Hulson. I Have been with this company for a number of years now and I am very happy with all my dealings with them. Sam is very friendly and personable and he gives me advice in a clear and concise way so that I fully understand what is going on. I would not hesitate to recommend First Equitable and Sam Hulson to anybody
Mj59 | Google Review